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Hello, my name is Gustavo, and I am a data analysts for a business that is interested in adopting 🔑 a more data-driven strategy thanks to the Betfair API. Our firm is well aware of the dangers and opportunities that 🔑 come with depending on this sort of strategy, therefore I'm here today to talk about my personal experience.

Background of the 🔑 case

Our firm specializes in providing industry-specific information and insight, and it is headquartered in Brazil. We made the decision to 🔑 look into the Betfair API for the reason of being interested in implementing a more data-driven culture that would enable 🔑 us to make decisions based on real-time data analysis due to the difficulties in the current market. Our overrearching goal 🔑 was to utilize this technology to increase productivity, and we were certain that the Betfair API would enable us to 🔑 do this.

Description of the case